FedEx builds an ecommerce platform to rival Amazon

In a move to rival Amazon, FedEx is set to launch "FDX," a data driven platform that seamlessly connects the entire journey of a package, from order demands to returns.

For merchants

1. Increased Conversions and Streamlined Fulfillment Process:

The data driven approach of FDX is designed to help merchants in raise their conversion rates while optimizing the fulfillment process according to FedEx. FedEx uses its data to provide merchants with insights into consumer behavior, helping them adjust their strategies for better customer experience and increased sales.

2. Carbon Emissions Reports:

Sustainability is a key issue with merchants receiving detailed carbon emissions reports on their chosen shipping methods. In 2020, the shipping and returns accounted for 37% of the total greenhouse gas emissions according to Earth.org.

3. Optimal Delivery Routes:

FDX finds the best delivery routes for the fastest deliveries. This makes sure shipments are done on time, reduces operational costs and minimizes the environmental impact of shipping.

4. Access to ShopRunner's Customer Network:

FedEx acquired ShopRunner in 2020. FDX will now provide merchants with access to the network of high-value customers associated with ShopRunner, giving merchants the opportunity to tap into its broader customer base.

For customers

1. Estimated Delivery Times:

Customers will get the convenience of real-time estimated delivery times as items are added to the cart.

2. Streamlined Returns Process:

FDX simplifies its returns process by having it done in one platform. This boosts customer satisfaction and encourages repeat business. 92% of customers become repeat customers if returns are made easier.