Temu sues Shein for mafia-style intimidation

👔 Another day another lawsuit - In its new allegations, Temu is accusing Shein of acting like a mafia against its company as competition between the two continues. Shein is being accused of:

• Claiming copyright on products sold on Temu

• Bullying, intimidating and threating Temu’s suppliers and merchants

• Falsely imprisoning merchants, detaining them in Shein’s offices

This isn’t the first time the two got into legal battles with each other. In the past, Temu was accused of making influencers ruin Shein’s brand image while Shein was also accused of having exclusive contracts with Chinese manufacturers.

👑 The biggest in the game - The US is currently Shein’s largest market, taking 75% of the fast fashion market in 2023. People, however, still spend 20% more on Temu than Shein. It’s also trying its luck at a US IPO. Temu, on the other hand, is backed by Pinduoduo, who is close to taking Alibaba’s spot as the number one ecommerce platform in China.