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Shein’s possible shipping strategy against Prime

⌛️ The problem:

  • Shipping time for shoppers are too slow for the ecommerce giant (~2 weeks or longer)

  • US competition have an edge over its own region (especially with Prime’s 1=2 day delivery)

  • Long waits equal less frequent purchases

  • 📦️ Analysts say that Shein would likely expand on bulk shipments on its high demand products.

  • 🚢 Ocean shipping could be the route, as shipping costs less than through air

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