Meet Celevida Wellness: A D2C shop for diabetics

🚚What they do: Dr. Reddy’s Laboratories Ltd. announced the launch of its direct-to-consumer (D2C) website called Celevida Wellness dedicated to diabetes care.

🥗Food assistant: Celevida has a selection of products, both from Celevida and 3rd parties, that cover anything a diabetic person needs for their daily meals of breakfast, lunch and dinner

📍The stats: India currently has 101 million diabetics and Celevida delivers to 18,000 pin codes (or locations) in the country