🌸 Southeast Asia blooms - At the Brands Future Forum (BFF) 2023, James Dong, Lazada’s CEO stated that Southeast Asia’s commerce industry is expected to grow to $330B by 2025 and has one of the fastest growing digital populations

💡 Lazada’s initiative follows on these areas:

• Innovation in engagement, products, marketing and customer experience (i.e. AI or LazzieChat, augmented reality, Joint Business Partnerships programme)

Lazada’s new tech also includes:

• 📸 Skin test technology - Their new AR experience runs a skin diagnosis and recommends products based on a 1 minute analysis!

• 🤖 AI Generated Content - Helps brands with their creative assets and branding with the help of AI