Google gets new tools for shoppers

🔎 Google’s new shopping tools

Google is debuting features that will learn your preferences and suggest clothes you'll love.

Here's how it works:

Style Recommendations: No more generic search results. Google will now suggest clothes and accessories based on your past browsing habits and what you've liked before.

• It’s similar to the thumbs up, thumbs down system of Netflix. The more you interact, the better Google gets at understanding your taste.

Brand Love: Got a favorite brand? No more going through options you're not interested in.

• You can tell Google which brands you like, and it will prioritize those in your search results.

The Power of AI: Google is even experimenting with AI to generate new clothing options based on your preferences.

• Like searching for a dress, and then having Google create brand new photorealistic images of similar dresses you might like.

These features are all about making shopping online easier and more enjoyable. It constantly updates information on pricing and availability, so you can find what you're looking for faster.