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- Ecommerce Round Up - March 18, 2024
Ecommerce Round Up - March 18, 2024
βοΈ This app rewards you for making video reviews π‘οΈ Lazada Philippines gets protections at the checkout ποΈ KOL-Lab makes finding influencers as easy as ever
Good morning! Today we got some news on:
βοΈ This app rewards you for making video reviews
π‘οΈ Lazada Philippines gets protections at the checkout
ποΈ KOL-Lab makes finding influencers as easy as ever
This app rewards you for making video reviews
βοΈ Flip rewards reviews
Imagine getting rewarded for shopping and sharing your honest thoughts about the products you buy.
Meet Flip: theyβre shaking things up in shopping by doing exactly that.
Flip is a social video app built around authentic product reviews. Forget the scripted, influencer-sponsored reviews of other platforms.
Flip is all about real people sharing their real experiences (whether good or bad).
Why the focus on authenticity? Because Gen Z craves it. They want to know if that new gadget is worth the hype or if those trendy boots actually hold up.
π How it works
Flip cuts through the noise by ensuring reviews are unbiased and credible. Here's how:
Bye-bye Brand Influence: Flip has strict policies in place. Brands can't influence reviews. They can't even interact with creators about their products. This keeps the reviews honest and trustworthy.
The Power of the People: Anyone can create a review on Flip. All you have to do is buy something and then share your thoughts in a short form video. You can be brutally honest β Flip rewards both positive and negative reviews.
π΅ How to make money on Flip
But Flip isn't just about sharing your thoughts, it pays you too. Here are the ways you can earn on Flip:
Become a reviewer: Film a fun and informative video review highlighting the pros and cons of a product.
Friend Power: Flip has their own referral system. Invite your friends to join the app and you'll both get rewarded.
Flip is like a breath of fresh air in shopping.
It's a platform where everyone wins β consumers get honest reviews, creators get rewarded for their time, and brands get valuable feedback.
Lazada Philippines gets protections at the checkout
Lazada has partnered with insurtech firm Igloo to offer Filipino shoppers peace of mind with their online purchases - where, according to Statista, 25% of respondents said they made online purchases at least once a month.
These protection plans come in three:
Electronics and Gadget Protection: This plan shields your prized electronics from accidental drops, spills, theft, and even loss. It even throws in professional repairs at authorized centers.
Merchandise Protection: This protects your non-electronic purchases from accidental damage and theft.
Product Liability Protection: Worried about a bad reaction to a new product? This plan covers you for chemical burns and severe allergic reactions to beauty products bought on Lazada.
KOL-Lab makes finding influencers as easy as ever
π€³ Influencer marketing just got easier
Nexplay, a platform from the Philippines, has long understood the power of creators. Meet KOL-Lab, its influencer marketing platform.
Imagine a platform that connects small businesses with the ideal micro-influencer for their brand. That's how KOL-Lab works.
By using smart data-matching, the platform cuts out the middleman, allowing brands to directly connect with the best matching creators.
π Everybody wins
Nexplay's KOL-Lab lets businesses to explore a pool of talented creators, chat directly to design the perfect campaign, and enjoy secure payment methods.
This is a win-win:
Micro-influencers: KOL-Lab rewards creators with smaller followings (and high engagement) to get discovered by brands and monetize their content skills.
Brands: Small businesses get lots of choices of talented creators at their budget. Studies show that micro-influencers often have the highest engagement rates, making them better for marketing small brands.
Nexplay's network of creators ensures quality and professionalism, giving brands peace of mind throughout the campaign.
According to KOL-Lab themselves, they have 1 billion engagements per month and more than 500 influencers to choose from.
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