The dirty world of chargeback fraud

❓️ What it is: Chargeback fraud is when a customer disputes directly to the bank or card issuer instead of the merchant. This allows the customer to get a refund while still keeping the merchandise

Right now its a big problem for the ecommerce industry:

• 💳️ 80% of chargebacks are fraud

• 📆 40% who file one do it again in 9 weeks or less

• 💸 They take time and money away from merchants themselves

Retail touchpoints released their strategies for defense here 👇️